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Category Archive Social Media Guide

ByDavid Adamson

How Instagram Can Help in Blockchain Marketing?

Blockchain technology has been making waves in the digital world, revolutionizing industries and changing how we do business. And as with any emerging technology, marketing strategies must also adapt to keep up with the latest trends. This article will explore the potential of using Instagram for blockchain marketing and how it can help businesses reach a wider audience and achieve their marketing goals. 

Let’s briefly discuss the role of social media in marketing and set the stage for the importance of incorporating Instagram into blockchain marketing strategies.

Understanding Blockchain And Its Benefits For Marketing

In recent years, blockchain technology has gained immense attention and popularity in the digital world. This decentralized and secure ledger system has revolutionized many industries, including marketing. Blockchain offers numerous benefits for marketing, making it a valuable tool for businesses to incorporate into their strategies.

#1: Defining Blockchain And Its Role In Revolutionizing Digital Marketing

Blockchain is a digital ledger system that records data in a secure and immutable way. Its decentralized nature eliminates the need for intermediaries, making it more efficient and transparent. This technology can transform the marketing landscape, providing new opportunities for businesses to reach and engage with their target audience and helps to achieve higher engagement and likes on your Instagram.

#2: Benefits Of Using Blockchain For Marketing

One of the main advantages of using blockchain for marketing is increased security. This technology ensures that data and transactions are tamper-proof, protecting businesses and consumers from fraud. Blockchain also promotes transparency, which is crucial for building trust with customers.

#3: Challenges Faced By Traditional Marketing Methods And How Blockchain Can Address Them

Traditional marketing methods often face challenges such as data breaches, lack of transparency, and intermediary fees. These issues can be addressed by leveraging blockchain, creating a more efficient and trustworthy marketing ecosystem. Blockchain also allows for more accurate targeting and personalized messaging, improving the effectiveness of marketing campaigns.

Leveraging Instagram For Blockchain Marketing

Creating a solid brand presence on Instagram is crucial for any business, and this rings especially true for blockchain companies. With over 2.35 billion monthly active users, Instagram offers a vast audience for businesses to reach and engage with. Businesses should create visually appealing and engaging content to leverage Instagram for blockchain marketing

It can include showcasing the technology behind their blockchain projects or highlighting the benefits of their products and services. Utilizing relevant hashtags, geotags, and partnering with influential accounts can also increase visibility and reach on the platform.

Furthermore, Instagram’s shopping feature provides an excellent opportunity for blockchain companies to showcase and sell their products and services directly to their target audience. By utilizing features like Instagram Live and Instagram Stories, businesses can create interactive and authentic experiences for their followers, further enhancing their brand presence and customer engagement and helpful to gain immense viewer’s attention on Instagram.

Overall, Instagram’s highly visual and interactive nature aligns well with the values of blockchain technology, making it a valuable platform for blockchain marketing efforts. Businesses can effectively leverage Instagram for successful blockchain marketing campaigns by utilizing its features and creating engaging content.

The Synergy Between Instagram And Blockchain Marketing

The values of blockchain and Instagram align perfectly, making it a powerful tool for marketing. Both prioritize authenticity and visual storytelling, creating a natural synergy. With its focus on transparency, blockchain can foster trust among consumers, while Instagram’s high engagement rates can help reach a wider audience. Additionally, using influencers on Instagram can enhance the credibility of blockchain-based products and services. The platform’s potential for user-generated content can also help build a strong community around blockchain projects. 

This collaboration between Instagram and blockchain marketing has already succeeded with several successful campaigns, and the potential for more collaborations in the future is promising. The alignment of values and the potential for reaching a wider audience make Instagram an integral platform for blockchain companies looking to establish a strong brand presence and engage with their target audience.

The Future Of Blockchain Marketing On Instagram

As blockchain technology and Instagram continue to evolve and grow, the future of blockchain marketing on Instagram looks promising. With the potential for further integration of blockchain technology on the platform, there is an opportunity for even more innovative marketing strategies.

One possibility is implementing a reward system for engagement, incentivizing users to interact with blockchain companies on Instagram. This could lead to increased brand loyalty and a stronger community of followers.

As Instagram continues to prioritize authenticity and visual storytelling, there is also potential for successful influencer marketing campaigns for blockchain projects. It can further increase reach and build trust with audiences.

Collaborations between blockchain and Instagram will likely continue, as both industries value transparency and innovation. With the continuous growth and evolution of these technologies, the potential for even more collaborations in the future is exciting for the future of digital marketing.

User-Generated Content And Community Building

One of the most effective ways to build a strong presence on Instagram for blockchain companies is through user-generated content. By encouraging users to create and share their content related to the brand, businesses can build a loyal community and increase brand visibility on the platform.

There are several ways to encourage user-generated content on Instagram for blockchain marketing. It can include hosting contests or challenges, featuring user-generated content on the brand’s page, and creating a branded hashtag for users when sharing content.

In addition to building a community, user-generated content can provide valuable insights and feedback for businesses. Businesses can improve and tailor their marketing efforts by engaging with and listening to their community.

Overcoming Challenges In Blockchain Marketing On Instagram

While Instagram can be a powerful platform for blockchain marketing, there are still some challenges that companies may face. One of the main challenges is the limited options for advertising, as blockchain companies may need to help, unable to use certain features or create paid promotions due to regulations.

To overcome these challenges, companies can focus on creative storytelling and building a solid community through user-generated content. This not only helps bypass the advertising limitations but also aligns with Instagram’s values of authenticity and engagement.

By fostering a sense of community and encouraging user-generated content, blockchain companies can also overcome the challenge of building trust and credibility with their audience. This can be achieved through collaborations with influencers, hosting interactive events, and creating visually appealing content that tells a story.

It is essential for companies to constantly monitor and adapt their strategies on Instagram, as the platform and regulations surrounding blockchain marketing are constantly evolving. By staying updated and agile, businesses can overcome these challenges and leverage the potential of Instagram for blockchain marketing success.

Measuring Success On Instagram For Blockchain Marketing

Tracking and analyzing metrics is crucial for measuring the success of any marketing campaign, including those on Instagram for blockchain projects. Some key metrics to consider are engagement, reach, and conversions. By tracking the number of likes, comments, shares, and mentions on Instagram, businesses can gauge the level of engagement their content is generating. 

With reach, they can measure the number of unique users who have seen their content. By tracking conversions, businesses can see how many users have taken a desired action, such as purchasing or signing up for a newsletter. It is essential for businesses to regularly track and interpret these metrics to optimize their future campaigns. 

Instagram also provides analytics tools to help businesses understand their audience demographics, post-performance, and website clicks. These tools allow businesses to gain valuable insights and refine their strategies for successful blockchain marketing on Instagram.

Conclusion

Instagram presents a valuable opportunity for blockchain companies to enhance their marketing efforts. With its focus on authenticity, visual storytelling, and user-generated content, Instagram aligns perfectly with the core values of blockchain technology. By leveraging the platform’s features, such as hashtags, shopping, and influencer marketing, businesses can increase their reach and build a strong community on Instagram. 

Despite potential challenges, such as limited ad options and regulations, these obstacles can be overcome through creative storytelling and community building. Additionally, by tracking and analyzing metrics such as engagement, reach, and conversions, businesses can measure the success of their blockchain marketing campaigns on Instagram and make necessary optimizations for future success. 

The collaboration between Instagram and blockchain can revolutionize digital marketing, and businesses should consider incorporating blockchain into their Instagram strategies for increased transparency and success.

ByDavid Adamson

How to Impress Your Fans with Social Media Content?

Are you a social media enthusiast? Do you always struggle to create compelling content? If yes, this is where you will find all your solutions for striking copy for your social media channels.

Ready to elevate your content game and leave your followers utterly captivated? So, grab your virtual pen, and let’s get started.

Using Online Paraphrasing Tool for Social Media Content

Before discussing the rest of the strategies, let’s first talk about a game-changer in crafting killer social media content – online paraphrasing tools. These well-designed tools are like the secret sauce that adds flavor and finesse to your posts, making them resonate with diverse audiences. Here is why they are a preferred choice for social media:

1. Tailoring Content for Varied Tastes

One of the remarkable aspects of online paraphrasing tools is their ability to rephrase sentence and transform content to suit different tastes. Different groups have different preferences; what appeals to one may not appeal to another. Paraphrasing tools help you tailor your message for different audience segments, broadening its appeal.

2. Maintaining Consistency Across Platforms

Different social media platforms have distinct vibes and character limits. Online rephraser tools help maintain a consistent tone and message across platforms while adapting to each one’s unique requirements. This ensures that whether your audience is scrolling through Instagram, Twitter, or Facebook, they get the same cohesive and compelling content.

3. Enhancing Readability and Accessibility

Not everyone in your audience may be a linguistic expert. Paraphrasing tool can simplify complex sentences, making your content more accessible to a wider audience. It’s super important to be inclusive so that everyone can understand and connect with what you’re saying.

4. Crafting Attention-Grabbing Headlines and Introductions

In the fast-scrolling universe of social media, capturing attention within the first few seconds is crucial. Online paraphrasing tools can assist in creating snappy headlines and introductions that hook your audience. By injecting creativity and freshness into your content, these tools can improve your posts and make them extraordinary.

5. Avoiding Repetition Fatigue

Nobody likes a broken record. If your content starts feeling repetitive, it can lead to audience fatigue. Paraphrasing tools help you express the same ideas differently, preventing monotony. This dynamic approach keeps your audience engaged and eager to see what unique spin you’ll put on your next post.

6. Adapting Tone to Match Audience Preferences

Your audience might consist of professionals, casual readers, and humor enthusiasts. Online paraphrasing tools allow you to adjust the tone of your content to align with the preferences of different segments within your audience. Whether adding a touch of humor or maintaining a professional tone, these tools help you speak your audience’s language.

7. Saving Time and Boosting Efficiency

Crafting killer social media content requires time and creativity. Paraphrasing tools can be a time-saving ally, helping you generate diverse content ideas quickly. This efficiency is particularly valuable when managing multiple platforms or aiming for frequent and consistent posting schedules.

8. Overcoming Language Barriers

Your audience may span different regions and languages in a globalized digital landscape. Paraphrasing tools can assist in adapting your content for an international audience. By overcoming language barriers, you ensure your message is clear and resonant, regardless of where your followers are.

Incorporating online paraphrasing tools into your content creation toolkit is like having a versatile assistant that tailors your message for maximum impact. Experiment with these tools, find the ones that complement your style and watch as your social media content becomes a dynamic force that captivates diverse audiences.

Proven Strategies to Create Killer Social Media Content

These are some of the most effective social media strategies you can adopt to create engaging text for the ultimate success.

Understanding Your Audience

You must first know your fans like the back of your hand to truly impress them. Utilize the analytics tools provided by various platforms to delve into the demographic details of your audience. Understand their age, interests, and the content that resonates with them. This insight is the foundation for building your social media empire.

Crafting Concise and Engaging Content

In a world where attention spans resemble shooting stars, brevity is key. Your content should be concise yet powerful enough to make a lasting impression. Think of your posts as a snippet of a thrilling story. Capture attention with an engaging introduction, deliver your message succinctly, and leave your audience craving more.

Creating Eye-Catching Imagery

Visuals are the backbone of social media content. Invest time and effort into creating or curating high-quality images and videos. You don’t need a professional studio; a smartphone with a decent camera can work wonders. Ensure your visuals are aesthetically pleasing and relevant to your brand and message.

Learn When to Post for Maximum Impact

Timing is more than just posting when inspiration strikes. Use scheduling tools like Hootsuite or Buffer to time your posts when your audience is most active strategically. Understanding the peak hours of engagement can significantly boost the visibility and reach of your content, ensuring it doesn’t get lost in the vast sea of social media updates.

Engage, Don’t Just Broadcast

Social media is a two-way street. Engage with your audience; don’t just broadcast your message. Respond to comments, ask questions, and involve your followers. This active engagement builds a sense of community and loyalty among your fans, transforming them from passive followers into active participants in your social media journey.

Focus on Being Real

Authenticity stands out like a beacon in a digital landscape filled with filters and carefully curated personas. Share behind-the-scenes glimpses, your successes, and even the occasional stumble. People connect with real stories, real struggles, and real victories. Authenticity builds trust, a cornerstone for a robust and loyal fan base.

Spice Up Your Feed

Variety is not just the spice of life; it’s the secret ingredient to a dynamic social media presence. Mix up your content with a blend of quotes, behind-the-scenes shots, infographics, funny memes, and more. Diversifying your content keeps your audience engaged and prevents monotony.

Staying Relevant

Social media is a dynamic realm where trends come and go. Stay on top of the latest happenings and leverage trending hashtags and challenges. Riding the trend wave showcases your adaptability and keeps your content fresh and aligned with the ever-evolving interests of your audience.

Learning and Adapting

Don’t just post blindly; analyze the performance of your content. Utilize the analytics tools provided by social media platforms to understand what works and what doesn’t. Learn from your successes and failures, and adapt your strategy accordingly. This continuous cycle of analysis and adaptation is the key to sustained growth and success in the social media sphere.

In the midst of crafting your social media masterpiece, don’t forget the legalities. Respect copyright laws and intellectual property. If you didn’t create it or have explicit permission to use it, refrain from posting. This not only ensures ethical content sharing but also protects you from potential legal complications.

Conclusion

You’ve now learned to master the art of social media content creation. Armed with insights into your audience, the power of engaging content, and the importance of authenticity, you’re well on your way to becoming a social media expert. Keep experimenting, stay true to your brand, and watch your fans transform into an ever-growing community that hangs on to your every post.

ByDavid Adamson

IoT Trends of 2024: Securing the Power of Connectivity

The Internet of Things is becoming the unity of the core technologies, something you can catch by the end of 2024.

In reality, IOT has been strong in determining its value to the global public as a product. The global public has completely included IOT, where the technology will display for us in the future.

Starting from the common men to global organizations’ top executives, and simply automating the window blinds at home to the thousand-mile-long of the operating system.

IoT has changed every sector, from retail to smart Healthcare appliances. It is estimated that by the end of 2023, there will be 30 billion items connected with IoT devices. But security concerns with IoT devices will increase some people’s use of it.

What is IoT?

We are in the era of technology and there is something new coming every day. The Internet of Things (IoT) is a network of physical objects that contain embedded technology to communicate and sense or interact with their internal states or the external environment.

The increasing advancement in the field of electronic devices has led to the development of IoT devices. Many devices like Smart phones, watches, TVs, PCs, Baby cams etc fall under this category.

IoT or Internet of Things is a concept that refers to the interconnection between devices, objects and apps through the internet. IoT is an extension of the current Internet paradigm and has a great impact on businesses, government bodies and consumers. IoT devices can be anything that is connected to the internet such as a smart watch, every day appliances, smartphones, digital cameras, etc.

Do not worry about where you fall on the IoT choice curve. Knowing about different technologies commending IoT and its integration into existing systems is worth understanding about emerging trends in IOT 2024.

1. IoT at Core of Enterprise IT Operations

Today, a majority of companies use the IoT ecosystem which connects smart devices to drive their digital business. To automate certain functions and enhance overall productivity, this integration of IoT into core system operations would increase and understand the microlevel. With the help of IoT, Appliances such as vehicles and HVAC systems can be connected. We can also say that data is the fuel that allows the IoT app developments & the organization to collect or derive from it, which will be useful for their long-term success.

2. IoT in Retail, Healthcare & Supply Chain

IoT will improve in a change of fields, but most prominently, retail, health care, and supply chain growth are accepted. With the help of IoT, we can manage the hospital system efficiently. IoT also lets us link victims with doctors and nurses in remote areas.

In retail and supply, IoT chain sector helps to increase customer base and loyalty, offer a personalized experience, boost profits, and enhance record management.

The IoT app has allowed the store managers to build a new customer connection and has completed the short & direct journey that will improve the product maintenance process and build a long-lasting bond with first-time shoppers.

3. Connectivity options

With the aid of Low-Power Wide-Area Networks (LPWAN), we will be able to connect various IoT devices. We also know that IoT devices are performed with the connected sensors/devices. Hence, connectivity is required mostly while using the cloud environment. Most IoT technology companies use the cloud for data processing or to use the user interface to communicate with the sensor or computer and pass data over the external network.

With the support of changes such as Narrowband IoT can hit even low-cost communication areas at a more extensive audience. Therefore, more people can take advantage of IoT at low prices, and it can also reach places where connectivity to the Internet is low. A security camera is one of the best examples of that. A streaming video takes a lot of data, but a vast majority of the footage can be an empty hallway.

4. Addressing Security Concerns

The major problem is security in the IoT controlled power system. The IoT regulates connectivity and generates fragmentation, the higher possibilities of compromising system protection. In 2024, more reliable systems will appear which addresses complex network security challenges. New Year will be observing the emergence of a secure connected multiple smart device ecosystem. The move toward IoT would overcome automated device problems and reduce associated risks.

5. IoT & Blockchain

All the transactions that a person makes are transparent, with the help of Blockchain. Also, block chain helps in improving security concerns for all devices connected via IoT. The way we think about protection Blockchain can change.

The blockchain can be maintained and care can be taken of the duly decentralized advanced record for all transactions that took place in the network. It also allows many of the IoT apps’ compliance & requirements without the need to rely on the centralized model.

6. Iot and AI

AI is the period while people typically do things through their knowledge or memory on the screen or device. With the help of artificial intelligence, the user can set a lot of IoT things to act automatically. If these two innovations can be merged, the organization will make a significant digital transformation. By connecting these, you need not only massive investment but also new expertise and skills. These innovative technologies will give the business the maximum profit and will function more efficiently.

7. Big Data

Big data, without mention of big data, no list of future trends is complete. The trend of Big Data is here to drive the development of iOS applications by 2024. Big data integration helps developers build stable, powerful, and scalable iOS apps that fuel user growth and industry.

In 2024, big data tools will be more utilized that can collect the most significant data as and if required from a large pool. A new shape will be derived from Big Data.

8. Augmented Reality

No wonder Augmented and Virtual Reality are two of the next iOS developments of 2024. For a long time now, they have been going and are meeting software developers and businessmen who are looking to extend their diaspora. The obsession with AR games such as Pokémon Go and Dino Trek has increased over the past few years.

Apps like IKEA use AR’s power to provide customers with an unparalleled experience. AR technologies are expected to be a standard for their marketing, healthcare, and other major industries in the coming years.

9. Apple Pay

The development of online banking standards and the rapid growth of ecommerce have led in large part to the excellent creation today of electronic payment solutions for all customers. The use of the mobile wallet is still high across the globe, so many people regard it as an option to pay by default. We are not prepared to pay in cash or type in our wallet for their transactions.

The Apple developers have made the transfer of payment faster and simpler with the innovation of integrating payment passports with Apple’s pay – Mobile Wallet system. Apple Pay is highly secure and removes app saved data criteria. Data reveals that the Apple Payment Gateway is expected to increase by 200 percent. Apple has begun to support its customers’ peer to page portal network.

10. iBeacon

It is one of Apple’s best innovations. And marketing is growing more and more popular. So, what’s Apple’s iBeacon? Beacons are wireless transmitters that send Bluetooth-based signals. Once the connection is established, the iPhone of the user will display a push notification with a set message.

When a potential buyer enters the clothing store, when customers enter the shop, sensors inside the shop connect to the smartphone and send their personal information about the customer’s regular discounts, deals, and any details the shop owner needs to see.

Digging deep in IOT, Is it worth investing?

For last ten years, the Internet of Things topic has been trending amongst industrialists. Not only the business owners but it has been discussed among the college students as well. Over the past ten years, many companies have invested in the start-ups that develop Internet of Things products. But very few of these start-ups are actually profitable and most of these start-ups are loss making companies.

In this situation, we are going to be discussing, is it worth investing in an Internet of Things product? Or should you not consider investing in such business or product?

But before starting let’s talk about how an IOT product works and at what’s the development cost of these Internet of Things products. We have covered both of these concepts in detail in this article. Read this interesting article and do share your view regarding the same. Do not forget to share your view on the same as well.

How an Internet of Things product work?

An Internet of Things product talk to the server from some kind of connectivity either with the help of internet or local area network. An IOT machine is nothing but an electronic system that contains a software and the circuits. This software is directly connected with the machine. It sends and receives direct messages from the machine. When a user enters any value in the text value, the server converts text in binary number and once the conversion is completed the server converts that number into text and shows that to the users.

For text to binary conversion you can have a look here, https://www.aaryatables.com/numbers/text-to-binary

What’s the manufacturing cost of an IOT product?

The price of an IOT product differs from feature to feature. The more advanced features you select for your product; the price get higher. But a typical IOT product starts from $1000 and this price gets as high as $100K. If you are a developer, then the products might cost 15 to 20% lesser.

What’s the job scope?

Quite frankly, you need to learn a lot of things to get a full-time job and learn about this concept easily. The most common programming language that you need to learn to get a full-time job is Python programming language. It has a lot of in-built packages that can be useful to learn about IOT. The best part of learning Python programming language is that you can use this programming language for IOT purposes along with machine learning, deep learning and Artificial intelligence.

Should you buy such product?

Now, this is the main question and the answer will be yes you should definitely buy such a product if you are a technology enthusiast. This product is not an essential for our life. Most people use these IOT products for fun and after using it for a few days, they forget it just like most of the toys. So the bottom line is that you can buy one such product if you really are a tech-geek and want to know more about IOT products. Otherwise you should avoid buying such a product.

Should you invest in such product?

Investing in an IOT product can be tricky because more of these companies are loss-making and to get a good return in this business you have to have a faith in the product and invest for longer period of time. Before investing in one such product, you must check the balance sheet of such a company otherwise you might end up making loss.

So, this is my view regarding an IOT product and whether you should invest in such products or not. Kindly share you point of view regarding IOT products as well. It will be beneficial for our other readers.

Final Thoughts

In all areas of business, IoT is constantly reaching. IoT has made its presence felt particularly in health, retail, supply chain, and intelligent home. With all IoT devices connected to the Internet, the security problem has thus evolved.

Various solutions are given, such as robust encryption algorithms and Block chains to solve this problem. When more people link to the IoT devices, vast quantities of data are generated and used extensively by businesses to control the data.

ByDavid Adamson

Cool Tricks to Increase Engagement on Your Instagram Account in 2024

Want to learn how to increase engagement on Instagram account in 2024?

The year is 2024, and the importance of Instagram as a social media tool has increased even more. There are tons of social media platforms, but Instagram is a holy grail for most social media marketers because of its reach, and because it is a visual medium.

The popularity of Instagram amongst users is given due to its visual and appealing nature. It provides a platform for all users to connect with their favorite brands and talk to them one on one about their products or services. It also gives them a platform where they can share their views about a brand or find local brands with exemplary services.

How To Increase Engagement on Instagram Account 2024 Using Facts and Statistics

But what makes Instagram so appealing for social media marketers? The following facts may share some light on it:

  • The current monthly users on IG are 1 billion and every day 500 million people log onto this platform.
  • An approximate number of 200 million users on IG visit a business profile on it
  • The 1/3rd part of most-viewed Instagram stories on IG is from businesses.
  • 62% of users have admitted that they have checked out a brand more after seeing their Instagram stories.
  • 130 million users on this platform tap on or swipe up on stories that lead them to shop.
Top 10 Instagram Stats for 2020
Top 10 Instagram Stats for 2020

(Source: https://blog.hootsuite.com/instagram-statistics/)

These are only some facts but aren’t these enough for a social media marketer to start planning or work on a better strategy for Instagram.

Now, creating an account on Instagram is easy, but getting people to engage with your content is not. Posting good visuals and getting free Instagram likes or buying likes is not enough anymore.

With IG changing its algorithm and updating it every few months, it is now more important to make sure you have a strategy that engages people to your content. You want something that hooks them your brand and ensures that they keep coming back.

Not Sure What Strategies to Use? Well, Here are Our Best Picks.

Make Sure Your Content is Savable

In the year 2024, Instagram has come up with algorithms that are hiding likes on posts in various countries and regions. It means that now you cannot say that a post has engagement by seeing the number of likes.

Now the engagement will be measured by how many comments a post gets, and whether people save your content or not. Thus, it’s time to create content that pushes your audience to click on the Save button.

Savable content is nothing but posts that you are sure your readers would like to read later prompting them to save it.

A checklist design post is a savable content, and so is a small travel blog in the carousel form. Keep in mind the needs of your audience and create content according to that. Also, make sure to add a call-to-action button in your post.

Make Sure You Are Using Every Feature of Instagram

The continuous updates on Instagram mean one thing- that the app is getting smarter. It now gives more screen time to accounts that use every feature of Instagram instead of using only a few. So, this means what?

Well, for starters, create a business account as this gives you access to a lot of tools like analytics, tools that make your account look more aesthetic, and so on. It gives you a chance to work on ads, include links and contact button your stories and so on.

Another thing to remember is that Instagram is a visual medium, but visual content is not limited to images. You can churn out different content like videos, GIFs, boomerangs, stories, live videos, infographics, and so on.

Use other new features like polls or adding hashtags in stories, and so on. All this will help you get better engagement, and IG too will give your post more screen time.

Keep Experimenting with Types of Content

It feels good when what we are posting on Instagram resonates with our readers. But we cannot settle just because we are getting good engagement now. It can stop any day, and the best to avoid this is by making sure that you keep trying with different types of content.

With trial and error, you may find out a new form of a post that works with your audience. It also gives you an upper hand as the audience may get bored with one type of content, and this way you can engage more people.

Here’s how:

  • Keep trying with new types of content like memes, quotes, selfie-style video, user-generated content, and so on.
  • If you are uploading videos on IG, try uploading a video with bigger length and see how people are reacting to it.
  • Also, in IG stories, use different filters like polls or so on, to see how it goes for you.
  • Furthermore, it is crucial to know if they are working for you or not by using an analytics tool.

Instagram Stories is a Big Asset- Use Them Daily

The current IG algorithm doesn’t show your post at the top of the user’s feed like before. The reasons for this are manifold, including being inactive. It is a plaque that is making every marketer on Instagram worried.

But there is one thing that you can do, and that is posting Instagram stories daily. It will keep you on top of the user’s feed, and most users check all stories, so they will see yours too.

Stories are only up for 24 hours and give you a chance to do something different and put out a different type of content. Hence, one story a day is a must; if you can post more stories, it’s better. But make sure you don’t overwhelm your users.

Also, make use of different filters on stories to engage the audience more with your content. Even stickers are great for increasing engagement like:

  • Question stickers: Ask me anything sticker is quite popular with users. It lets you answer questions about your brand. It in a way popularizes your brand, and that is the need of the hour.
  • Quiz sticker: It lets you ask quizzes trivia style. You can even track the number of votes an answer got amongst other things. It is a great way to ask people about your products.
  • Countdown sticker: The countdown sticker will help you pique the interest of your users, especially if you have a new product launch or sale coming up.

Start Scheduling Your Post for Instagram

The good news is that Instagram has made minute changes, which means that you can now schedule the time when you want to post to upload on IG, and it will on its own.

You don’t have to be available to click on upload now to do that anymore. With the help of some tools like HubSpot, and buffer you can achieve this.

Now the question is, whether scheduling your post is important or not? It is quite crucial to upload a post at a peak time when most of your users are online.

The best time for your account depends on the type of business you have. It is something that you will have to find out by trial and error. But once you do, make sure to post at least one story and one post at that time.

Interact with Your Users, and Find New Ways to do That

We know all the traditional ways to connect with our audience-through comments and DMs. But it is time to find new ways to connect with your users and make sure that you interact with them regularly.

Here are some of your options:

  • Influencer market: If you cannot afford paid advertisement, it is best to invest in some influencing markets. Find some influencers in your niche which can promote your brand. It connects you with your audience and more in a creative way.
  • Tutorials: Another way that can help you connect with your audience is through posting tutorial videos. It lets you show the users the expertise of your brand by showing them how to use a certain product or service. It instils trust in your brands which is important for long-term success.
  • Takeovers: Give your employee or partner access to your Instagram account for the day. Give them full freedom to show behind the scenes or post things according to your will, and so on.

All this will give you more chances to connect with your followers and engage them.

Make Your Instagram Fun

Making your Instagram stories more engaging or successful for your business will take time and the right amount of planning. But you can add a little fun in your stories or post. Adding humor in your posts can make them more appealing for your users. So, add filers or memes or GIFs, and so on.

Add Large Captions

One of the algorithms says that how much time a user spends on your posts counts towards engagement. One of the best ways to increase user engagement is to write large captions.

As people spend more time reading it, your engagement level increases too. But make sure it is worth reading, so make it descriptive and tell a story.

The limit for a caption is 2200 characters, using 500 characters in some captions can work in your favor.

Instagram is a competitive platform, and to ensure that you rise to the top, don’t forget to incorporate these tips in your strategy.

Actionable Checklist for Instagram Marketing

If you are new on Instagram, I found an actionable checklist for you.

ChecklistFrequencyTime
Create and optimize your Instagram profileQuarterly60 min
Create and leverage content types that your audience will loveDaily20 min
Publishing your content to maximize engagementDaily2 min
Remix, reuse and repost your top-performing content Weekly10 min
Keep a close eye on your analytics for what’s workingWeekly5 min
Post content consistentlyDaily10 min
Blue Tick VerificationOne time20 min
Analyze Influencer contentMonthly20 min
Determine your audience & objectivesQuarterly30 min
Use hashtag generatorMonthly5 min
Increase enagement by tagging peopleDaily10 min
Put hashtag in comments to get more impressionsDaily20 min
Come up with an interactive branded hashtagOne time15 min
Share your locations in hashtags2 min
Setup the following tool: InstashotOne time30 min
Setup the following tool: CommenbotOne time30 min
Setup the following tool: GosoOne time30 min
Get featured on big accountsMonthly60 min
Create a vertical video30 min
Create instagram stories30 min
Create instagram shopping30 min
Go live with Instagramlive2 min
Use interactive content10 min
Use stickers2 min
Use AR2 min
Use gifs2 min
Optimize your Instagram profile with keywordsMonthly30 min
Include your primary keywords in your display nameOnce10 min
Use your secondary keywords in the bioOnce10 min
Treat your hashtags as keywords5 min
Go to Ubersuggest and use the “keyword ideas” tab to find lucrative keywordsOnce10 min 
Make a list of all the relevant keywords to your siteOnce20 min
Use secondary keywords in your image captionsOnce AND Quarterly10 min
Take advantage of Instagram alt textMonthly5 min
Track your results overtime and improveQuarterly20 min
Promote your Instagram Cross ChannelMonthly60 min
ByDavid Adamson

Instagram Facts 2024 That Would Impress You

Want to maximize your free Instagram followers? Here are five Instagram facts that would make you jump into the cream of Instagram influencers instantly.

Knowing the people that I allow myself to hang around with, you guys are so zealous about making it big all the time. So, here’s from know-it-all to all my wanting to-know-it-all friends. Let’s get started!

1. Only 20% of Instagram users are from the US.

Shocking right? For all of us who believed that Instagram was majorly used by the elite class rich brats staying in the US, this fact is a blow on our face.

This simply means that the remaining 80% of Instagram users are from vivid social, geographical, and cultural backgrounds.

So, what are you waiting for? If it is a product you want to sell, or be a virtual comedian or an influencer even, wanting to amuse the viewers with your funny, relatable reels.

If it is the fear of acceptance that has halted that aspiration of ours, take a pen and paper, list down your target customers, and plan your entire roadmap for the coming three months to start with.

A not-so-popular hand-crafted artwork, to the most common biz nowadays biz being selling home-cooked special authentic cuisines from your home. Opportunities are limitless, and so is your mind that can weave an entire attire with just your skill and imagination to feed it.

Make the most of this 80% viewer lot that we have and outweigh the cons over the pros.

2. Females are more likely to use Instagram than men.

The ratio of female to male users is 4:2. That is, for every two male users of Instagram, four female users are juxtaposing it. Doesn’t this give rise to countless ideas in your mind? Females are known to be the most avid buyers.

You would be lucky if it’s a spendthrift, you can sell almost anything to her. Although, if you manage to capture her trust and loyalty, which should be the case for most of your clients, she would be an equally good influencer.

Such networking could always be beneficial for both parties, and what better platform than Instagram, right?

3. The most used hashtags are #love #me #follow #instagood #cute and #food

This sums the essence, presence, and absence of every human being. The options spoil you for choice, don’t they? Whether you are looking to make Instagram one of your selling platforms or not, enrapturing these hashtags would instantly get you into the millions of posts frequently viewed on Instagram.

On the contrary, you can turn this statistic for your benefit, and maybe, the next month or year, we can see new hashtag drives driven by you like the most used hashtags. Exciting, isn’t it?

4. In 2024, the most Instagrammed location was Disneyland, California.

The pandemic sure did tinkle the child in us! Wanting to visit adventure parks and reliving some cherishable, heartfelt childhood memories of ours.

The mundane daily ritual of work from home and the anxiety and depression that followed being locked inside your own house for months together was devastating for most. However, humans are hopelessly faithful in such circumstances.

As the youth of today, we can make the most of this pandemic by organizing relief camps, collaborating with multinational companies, and making the excursion of kids and their parents along with senior citizens as one of their ESR activities. Possibilities are endless, and the world is our canvas. Paint what you want!

5. Product tagging is the newest feature added by Instagram.

“For brands, this means a new way to reach an engaged audience who are actively looking to their favorite creators for inspiration and make it easier to shop a brand’s products.”

Quoted by the famous entrepreneurial influencer, Elon Musk. Not only can you tag and make a whole new tag list for your product, but even attract customers to you like honey attracting a bee.

Think out of the box, add some glitter in its veins, and Boom! You are the founder of an entirely new product on social media as well as reality.

A quick minor suggestion- avoid using crutch words in your hashtags and product description. This instantly lessens the chances of a viewer or reader scrolling through the bottom of the article.

For a less mainstream fact- 87.5% of photos on Instagram were posted with zero filters in 2020. Doesn’t this call for a wow moment?

We, youngsters, are slowly shifting our focus and ideals from the plastic romantic image that we would usually like to maintain on our social media to being realistic and unapologetic-ally us.

We are realizing what the quintessence soul is made of and making it custom to preach it with the content and parts of us that we put out there. Gen Z is surely leading here!

ByDavid Adamson

How to Use Social Media for Business Growth?

Social media and internet marketing has become one of the most effective marketing tools available today. Used correctly, it can help you reach a wide audience, build trust and credibility, and ultimately increase business growth. In this blog post, we’ll share eight tips on how to use social media for business growth. By following these easy-to-follow steps, you’ll be on your way to achieving your marketing goals in no time!

Use social media to measure the success of your marketing campaigns

Marketing is an ever-evolving field, and social media is a powerful tool for businesses of all sizes to grow. However, measuring the success of your campaigns is essential for success. To do this, use social media as a means to measure engagement and see where content is performing best. Additionally, track which posts and tweets are performing best and make adjustments accordingly.

Furthermore, using analytics can help you identify where your efforts are most effective and where you can focus your efforts next. By doing all of this, you can increase the reach and potential of your marketing campaigns.

You Get

Use social media to share your latest news and developments

Using social media for business growth is a great way to connect with your customers and share your latest news and developments. By doing so, you can build trust and confidence, and create long-lasting relationships. Make sure to post images that tell a story and showcase your product or service in a positive light.

Additionally, be sure to keep track of what’s working well on social media, then adapt and tweak as needed to ensure continued success. Another great way to use social media for business growth is to create a relationship with your customers. By deepening the connection, you can promote your products or services in a more personal way, which will increase sales. So, what are you waiting for? Get started today and see the incredible results for yourself!

Use social media to generate interest in your company and products

Social media can be an amazing way to generate interest in your company and products. By using the right strategies, you can increase your reach and attract new customers. Here are 8 tips to help you get started:

Use social media to create a strong brand identity for your business

Successfully using social media for business growth starts with understanding the importance of brand identity. Building a strong brand identity is essential for success on social media. This means developing a unique voice and message that resonates with your target audience. When posting content, be sure to focus on providing valuable and useful information that will help your customers and followers grow to love your business.

Additionally, use hashtags to get your content found by people who are looking for related content. And finally, keep up with the latest digital marketing trends so that your social media presence reflects the latest trends and best practices. With a little bit of effort, social media can be a powerful marketing tool for your business!

Conclusion

By following these tips, you can use social media to increase your business growth. By measuring the success of your marketing campaigns, sharing news and developments, generating interest, and creating a strong brand identity, you can build a strong foundation for future growth. So what are you waiting for? Start using social media with SEO marketing nerds to grow your business today!

ByDavid Adamson

What Can a Social Media Marketing Agency Do For Your Business?

Businesses that aren’t already on social media are behind the times. Facebook, Twitter, Instagram, LinkedIn and other platforms are where the people are these days, and if you’re not there too, you’re missing out on leads and sales. But, before hiring a social media marketing agency Brisbane business owners might want to know how they can help their company grow.

Here are some benefits of hiring an agency to develop and manage your social media presence. 

Small Businesses Need Partners

Face it: as a business owner, you can’t do everything yourself, and even if you could, the chances are you wouldn’t be able to do everything well. This is as true for social media as it is for any other aspect of your business.

You want to partner with social media experts who know how to market your company on social media to get the highest ROI. Instead of trying to allocate your minimal resources, you’ll be relying on a team of specialists who will dedicate their time to your campaigns.

You probably aren’t ready to hire one or two full-time employees to develop and manage your social media presence, but that’s what it usually takes to ensure you have a robust social media marketing plan.

By partnering with a social media marketing agency, you can leave your social media in their capable hands and focus on other parts of your business.

An Agency Will Maximize Your Budget

You would need to spend weeks or even months getting up to speed on the various marketing methods available through the numerous social media platforms. An agency already knows this and will put together the best marketing campaigns for your company based on your vision and needs.

They will put every penny in your marketing budget to good use and ensure you get as high of a return as possible. Plus, they can hit the ground running without learning about social media marketing first.

Moreover, an agency will closely monitor the results of your social media campaigns and make midstream adjustments when necessary. You don’t have time to do that yourself, which can mean an ineffective campaign can go on for months before it’s changed, which means a significant loss of money.

With an agency, though, if any part of a campaign isn’t working, it will be altered immediately, making the most of your budget.

You’ll Be Proud of Your Campaigns

It is difficult to come up with fresh marketing campaigns that will resonate with your customers, and sometimes, your campaigns might not go over very well at all. When you partner with an agency, you’ll be proud of every campaign associated with your company because it will be developed and tested with audiences before it hits your social media page.

Testing a campaign can be expensive and time-consuming if you try to do it yourself. An agency will have the resources to make this happen and ensure all campaigns are aligned with your brand and what you’re trying to achieve.

Conclusion

No matter your industry, you really can’t afford to ignore social media any longer. Talk to a social media marketing agency today to bring your company into the 21st century.

ByDavid Adamson

How To Escalate Your TikTok Followers Growth Organically – 12 Fantabulous Tricks

TikTok proves even short-form videos can reach a large audience. A TikTok video can range 15-60 seconds long, where short-duration videos are likely to be watched multiple times. Due to this covid pandemic, most employees reside home for jobs, where most entertainment lies on mobile phones than television. Usage of social apps grew over a short time ago. Nearly 100 million people use TikTok in states, where 50 million stay active on the app in a day. 

Recommended Post: How To Earn Money On TikTok?

Followers play a vital role on TikTok because it gives people the opportunity to become an influencer. As the audience are high on TikTok, use these following 12 hacks that can raise your followers:

Acknowledge Target Audience

Who is the audience, and why do you need them?

In TikTok, the significant terms used to calculate the engagement rate are contents. When producing content, post them among competitors, cross people who praise or appreciate the content, and they are called the audience. Most people who are active on TikTok tend to come across videos. Even some create their content to gain popularity. Sharing and liking are the general terms that credit your video, designed directly by the platform. 

How to find a new audience for a brand?

#1 Recognize the goals to acquire the audience

#2 Derive potential customers

#3 Interact with target customers

#4 Build content to focus on customer

#5 Post frequently to know target customers

#6 Track progress in improving campaign role

Generate Authentic Bio

An important start-up for content production is to set an original bio. An authentic profile is a starter because it decides the performance of all tasks. Bio is the first chance to introduce you or the brand in TikTok. A creative and real personality could better serve TikTok because a loyal introduction is a more compelling start. 

Five ways to make bio shine well and good:

  • Introduce followers to who and what you are doing here. 
  • Emojis in bio lightens up the brand personality
  • CTA can provide interaction where it takes them to other social sites
  • Try not to exceed the character limit
  • Make use of the TikTok link, which is available for videos. 

Upload UGC Videos

What is a UGC?

Any content developed by contributors of TikTok is called UGC. Organic content is the only way to gain a new audience to a website. Users create looping videos to increase video views on TikTok, normalizing the concept of retention. The primary purpose of TikTok is to allow users to show their creativity among a bunch of people. UGC will enable users of the brand to share their experience with the public that engages more new audiences. 

UGC helps users by providing information regarding marketing where the brand utilizes social proof to connect audiences. Some necessarily are not paid because they only appreciate the product’s effectiveness for fame. Mostly, people love this UGC marketing tool as they make use of the recommendations like them. Also, ROI for UGC content is high where they encourage brand ambassadors to share experiences online. 

Use Duet Option

A duet option on TikTok helps record a video of its own, following another one’s videos. The original is placed on the right, with a recorded one on the left when posting the first duet. Before progressing, don’t forget to enable the duets option on TikTok. By optimizing accounts, choose the options that allow anyone, no one, or just friends to duet. 

How to duet on TikTok?

Open the TikTok app and navigate to the video which you wish to duet. Select the share button on the right side of the screen and press the duet button. And, hit the red button and record video first, add filters, and tap next. Add captions to it, which is like tagging the person and give other details. Yes, the video is ready to deliver. 

Make a note of Post Timing

TikTok consistently provides the needed content as they are the essential key factor in a video. Also, know when people are available on TikTok solely for interaction and post-timing. Time limitations provide how long content twirls around the platform. Global audiences can specify how and what content is to produce. Even the time of the post is determined. 

First, make a list of surveys where your followers reside on TikTok. A pro account has the updated feature of checking the analytics. Analytics indicate how many followers, which gender followers, and where they come from. Spot the target audience timing that notifies the time zones. Assess the peak hours and post on timings. It will increase content visibility. 

Design Trendy Content

Are they seeking exposure with a bit of time limit? Choose a trending video concept. Consider leveraging trends as they show personality, take advantage of the fun content that increases exposure. A trend is a most looping theme on TikTok because people use it with their spin. Although it’s copying the content of other people’s videos, it records versions of the video on TikTok. 

TikTok is not about showing only brands and business deals in the form of advertising. Here, the behind-the-scenes processing is more to be considered as people love them more for their realness. Behind-the-scenes are nothing but offline activities which can add fun to content. It might include the workspace, employees, or even the essentials used in the workspace. 

How to find trends on TikTok?

#1 Check the discover page

#2 Look at trends of current events

#3 Recognize the upcoming trend

#4 Create the first video on the TikTok trend

Use Video Editing Apps

To make videos even brighter, a specific amount of filter effects could give the video more views. The same filter effect can be inspiring for others which tempts them to use it on their video. You need not be a professional one to edit video. Choose some of the editing apps to highlight the TikTok video. Some of the editing apps TikTok provide are:

.

  • Zoomerang
  • InShot
  • Funimate
  • Lomotif
  • Magisto
  • FileMaker
  • Quik
  • Beirut

However, TikTok does not provide users with editing after the video is posted. Also, don’t repost the same content when you have no idea. Come up with new concepts to attract people among the whole community.  

Involvement In Hashtag Challenges

A branded hashtag challenge is where brands need specific people to tag them using the particular hashtags. Challenges in TikTok are more captivating where it drives vast exposure among the audience, so use challenges. The following list provides how to do hashtag challenges:

  • Research: When planning to make a hashtag challenge, find an aspiring idea to work well on TikTok
  • Create Hashtag: Create or explore the hashtag that suits the content, which widely gives exposure to a specific hashtag. 
  • Focus On Brand or Product: One way of brand exposure is to add the brand name in the hashtag.
  • Memorable one: Come across past experiences to let you know which challenge remains the signature one. 
  • Audio: Viral hashtag challenge is the one to hold on to the music. Add audio to TikTok video. 
  • Promote Challenge: Don’t forget the final process, which shows promoting challenges is important. Share them via other social platforms for familiarity. 

Contribute On Advertising

Advertising is an essential thing on TikTok, as they generate user-generated content and even provide brand awareness. Here, advertising is done through influencer marketing, where they collaborate with the TikTok creators to promote the brand. Promotion helps your brands have a potential reach across other platforms also. 

How much do the ads cost on TikTok?

This rapidly growing platform can be helpful for businesses as they reach audiences quicker. TikTok advertising is more expensive compared with Facebook and Instagram. Ads start from $10 CPM, which is a cost per thousand views. You are required to pay a minimum of $500 on a campaign. Types of ads and their pricing are listed below:

  • Hashtag challenge – Ranges $150,000/week 
  • Brand Takeover – $50,000/day 
  • In-Feed Ads – $10/impression

Pick Right Hashtags

Why hashtags?

Just like other social platforms, TikTok can make use of hashtags for their product’s existence. Hashtags are the fundamental factor for fame. Here, know why a hashtag is vital for your content. If anyone is looking for content, they directly discover the content on the discovery page. When unable to find the same hashtag, use video-specific hashtags on TikTok. Here, reach people on their interests and extend reach beyond the followers. 

Hashtags help identify the competitors in your niche. Regular usage of industry hashtags leads to the following relevant hashtags. Searching competitors using hashtags helps find people you didn’t know before. Mainly checking out other content could help develop better content as an idea. Hashtags even get more followers as a result of content reach on TikTok. This enables them to gain followers by providing an opportunity to win the audience. Finally, succeed by furnishing quality content. 

Insert Popular Music 

A single piece of music can bind up the session of a TikTok video. Music helps the content to shine bright in terms of connectivity with the audience. When words fail, music speaks as the statement proves even a blank content with worthier music runs well on TikTok. 

Choose the trending videos and analyze the crucial factors that made them shine. Maximum trend videos are because of the backgrounds, which adds captivation to the video. 

Track Analytics

Tracking analytics is the best way for creators and businesses to know how they perform around TikTok. They measure the number of video viewers, followers, and other important data necessary for a profile. They require three main elements:

  1. Profile Overview – Profile overview lets you know about video views, profile views, and follower count.
  2. Content Insights – Tool which helps creators and other businesses to track metrics around content. Also, they allow insights to data as followers, profile view, and video analytics.
  3. Followers insights – Followers insights help track video with overall account followers on TikTok. 

Final Note:

Followers decide the visibility of content. So, it is important to have followers on TikTok for marketing purposes. The perspective of a person on TikTok is to gain a big exposure among the wide users. Use these 12 normalities, which could increase the followers range on TikTok. 

ByDavid Adamson

How To Earn Money On TikTok? – 7 Proven Strategies

As in many countries, TikTok is more and more popular among teenagers and younger demographics. Nowadays, hundreds of thousands of social media platforms are growing to get wider people and attract enormous attention. 

TikTok is one platform that allows users to create short form videos in different styles. It is the best platform to promote your brand and business to potential audiences, increase social media presence and drive traffic to your brand. 

Once you’ve achieved a significant following on your profile, there is no doubt you can start to make money in a lot of ways. TikTok’s popularity increases day by day, so it’s easier for brands and content creators to make more profiles through your short video content.  

Do you wonder how to upload effective content and make money on TikTok? 

In this article, we’ll see 7 proven strategies that will help you to earn more money on the TikTok app. 

Let’s get detailed!

Before you start to publish your content on TikTok, you need to understand the platform’s features and functions. TikTok is a trending short form video app, and it enables users to create and upload videos for up to 15 to 60 seconds. But, the short form video content gains immense growth and popularity in a very short span. 

Videos on TikTok come in a wide variety range such as dancing, educational, memes, tutorial videos, and more. Hence, TikTok is one of the best social media channels to show your brand message to vast audiences. 

How To Make Money On TikTok: 

#1. Become A Influencer On TikTok 

TikTok influencer marketing is a more integrated approach to make money on the platform. Compared to other social media platforms, TikTok is easy to become yourself as a social media influencer. 

If you have a larger following with creative content ideas, you can attract many people and help to manage their campaigns. Nowadays, many brands are looking for potential influencers relevant to their brand to promote their products and services to larger audiences. 

TikTok brand sponsorship agencies usually charge over 1 to 2 cents per sponsored post. When you want to make huge money within a short span, the TikTok influencer campaign is the best strategy to go viral on the platform and increase social presence drastically. 

#2. Grow And Sell Your TikTok Account

Most people prefer to make money on TikTok by growing their TikTok account and selling to other users. It is more popular and beneficial for the eCommerce field. To do this, 

  1. First, you need to choose a niche that is effective and valuable
  2. Search and find more entertaining content that attracts ideal customers
  3. Find people who are looking to enhance their TikTok profile. 
  4. Then, sell your TikTok account to them for a certain amount. 

When your profile has massive TikTok followers, and your post receives huge likes for TikTok, you will get the opportunity to attract people who like to purchase your account. 

TikTok live is one more feature to increase your follower’s count and get real & active people to your profile. Once your account has considerable followers and a better engagement rate, you can find relevant people and sell them your account. 

#3. Embrace TikTok Creator Marketplace

TikTok creator marketplace is an excellent strategy where businesses can connect with popular creators. It will help brands create sponsored videos, which increases the chance to increase brand awareness and sales growth around the potential customers. 

With the TikTok creator marketplace, TikTok creators can collaborate with brands on a paid campaign basis. Creators can make effective videos relevant to the brand or business. 

Additionally, it will give the opportunity for small brands to access larger creators to find the best match for their products. 

#4. Be a Consultant 

It is really a great way to leverage your social presence and credibility from the TikTok platform and help users who want to be a creator on TikTok or boost their online strategy. 

Before providing tips to your customers, you need to have experience in that field. But, if you have good knowledge of that industry, huge people will be ready to pay for your consulting services. 

Moreover, if you help creators or brands to get hundreds of thousands of views to their profiles, you can quickly gain more profit in a small duration. 

#5. Obtain Donations

One easiest way to make money on TikTok is to use a live streaming feature and collect virtual gifts & donations. If you reach at least 1000 followers on your TikTok profile, you can have the opportunity to start earning money by collecting donations from your viewers and followers. 

Here are the tips on how to do this: 

  • Every user on TikTok who is aged between 18 and above can purchase gifts and coins. If you’re eligible, you can purchase the coins to your TikTok account. 
  • You can buy 1000 coins for 1.39 dollars. 
  • You can use these coins to purchase gifts on TikTok. 
  • Drama Queen is the most expensive gift, and it costs 5000 coins. 

During a live stream, TikTok users can offer these gifts to their creators. Then, creators can make these gifts into diamonds. However, creators can withdraw the collected diamonds in exchange for monetary compensation. 

#6. Use TikTok Advertising

Finally, TikTok has introduced its paid advertising, which helps brands to market their products to potential customers. One more happy news about TikTok advertising is it is the best source for making money rapidly. 

According to the data, you can earn approximately $0.01 to $0.02 for each view on TikTok sponsored posts. For example, if you have a video with 100k views, you can make 1000 dollars through sponsorships. 

Once you build a larger following on the TikTok app, you can reach out to brands who are relevant to your niche and offer your services to them. 

Here are the type of TikTok ads and their features; 

  1. In-feed native video ads – It allows users to promote ads for a duration of 9 to 15 seconds. It delivers the best prospect for marketers to target a younger audience. 
  1. TopView ads – TikTok top view ads are similar to brand takeovers. It allows users to promote ads up to 60 seconds of full screen video content with sound and auto play options. It is beneficial for increasing brand exposure and generating sales. 
  1.  Branded hashtag ads – These ads appear at the top of the TikTok discover page. It enables users to ask their fans and followers to participate in their challenges and engage them to create or recreate videos of themselves. Then upload it with relevant hashtags. TikTok braided hashtag challenge helps to grow users’ engagement and raise brand awareness. 
  1. Brand takeover ads – TikTok brand takeover is more powerful for getting mass awareness and showing your brand in front of the perfect audiences. It appears on the user’s For You page immediately when they open the app. For instance, a too-faced ad generated 1.3 million clicks and 7.6 million impressions. 
  1. Branded lenses or effects are an excellent way to invite users to engage with your brand and business. Branded effects allow creators and businesses to promote ads with their own effects and custom filters on the app. 

#7. Utilize Affiliate Marketing 

If you’re looking for the best ways to make money through TikTok, affiliate marketing is an incredible opportunity. As an affiliate, you can promote products and services on TikTok or other companies. 

When your fan or followers watch one of your affiliate links, they have a chance to make a purchase. In this way, you can earn a certain percentage of the amount the brands spent.  

Many people prefer TikTok affiliate marketing as a money making platform. Because you don’t need to create your own product or services. Otherwise, you only need to approach audiences to purchase the products you promoted on the app. 

With affiliate marketing, there are endless products and services you can promote and generate more revenue within a short span. However, when you reach a large enough following, you can get a large income through TikTok affiliate marketing. 

Adding promo codes with your content is one of the great ways of affiliate marketing. You can collaborate with the brand and have discussions to generate a unique promo code and just add it to your videos. It will offer your viewers a discount and easy to remember your brand, product, and services. 

Final Thoughts: Strategies To Make Money On TikTok 

TikTok is one of the unavoidable social media platforms for every brand and business. You have many opportunities to show your brand identity and uniqueness and get millions of people to your account. Earning money through TikTok videos is a great tactic on the platform, which helps to become a popular influencer or celebrity in the future.

Affiliate marketing, TikTok advertisement, creator marketplace are really excellent options to develop your online economy. The key to success on TikTok is to follow consistency and always provide valuable content to your followers that will amaze and engage with your video.

Thanks for reading the article!

ByDavid Adamson

15 Important Statistics That Will Increase Your Brand Revenue

In this article, I’ll show you some important statistics about TikTok that will help you to enrich your brand revenue

TikTok is a well known video sharing application that is available on both Android and iOS devices. Many people started using this amazing platform for entertaining purposes. In addition, most business owners, marketers, and advertisers also take advantage of this platform to enhance their brand and reach wider customers. 

If you run a business and are looking to take your brand to the next level, you need to know the statistics of TikTok to measure brand success. 

General Statistics: 

TikTok is the center of attracting massive audiences through engaging and creative content. Users between the ages of 16 to 24 years use this platform actively. Here we can make some general statistics about TikTok: 

#1. Based on the research of 2020, TikTok is the world’s fastest growing social network ever. Because TikTok allows anyone to create and upload highly polished videos instantly and easily. 

#2. TikTok got 7th place in the world’s largest social media network with millions of new users. The platform outranks Snapchat, Twitter, Reddit, and Pinterest. Do you know why TikTok is the largest social network? Because it offers huge amazing features that attract people to use TikTok. 

#3. Still, TikTok has been downloaded over 2 billion times on both the Google play store and App store. So, TikTok is a fantastic app to establish your creative ideas and expressions to huge audiences. 

#4. When it comes to the app reach, TikTok is currently accessible in more than 150 countries and 39 languages. Then, you can promote your brand all around the world in different languages. 

Business And Revenue Statistics: 

TikTok for business has a big impact and a high reputation. Lots of people are trying to increase their brand awareness on TikTok. If you play an important role on TikTok, make sure to understand TikTok and how the marketers and advertisers use this platform to build their reputation. Business statistics is crucial to make some good money. 

#5. According to data from iOS and Google play store, TikTok is the second biggest social media app in consumer spending. It has overcome YouTube, Tencent Video, Netflix, and Disney. 

#6. TikTok is a vertical video sharing platform, and it has a 25% more click through rate. As a business account, when you promote your brand videos in a vertical format, you can get more likes for TikTok videos and reach your brand to the wider people. 

#7. According to the data, 63% of TikTok ads with powerful CTA show their brand message in the first three seconds of their videos. Because the first impression is best and the first few seconds of your video decides how well the video attracts people and gets higher reach. 

#8. When it comes to TikTok revenue, China is the biggest source of TikTok. It gained $122.9 million through iOS users in 2019. U.S is second place with $36 million through contribution accounting. 

#9. According to ByteDance, 22 million content creators can gain $6.15 billion in 2020. It’s growth is to rise to $1 billion within three years. 

TikTok Video & User Statistics 

#10. In TikTok, entertainment content was the highly watched videos, which generated 535 billion hashtag views. And the second most watchable content category was dance videos, receiving 181 billion hashtag views. 

#11. A recent data shows the engagement rates of social media apps, such as YouTube, Instagram, and TikTok. At the followers level, TikTok has gained more engagement than the other two social networks. 

#12. After the launching of TikTok, videos on this platform received 1 million views per day within one year. Hence, if your TikTok video is more engaging and entertaining, you can get the chance to obtain more views quickly. 

#13. As of July 2020, U.S TikTok influencers had a higher engagement rate of nearly 18% compared to international TikTok influencers with a 15.86% engagement rate. So, it is a great platform when you want to accumulate high user engagement for your brand content. 

#14. When it comes to users on TikTok, it is highly dominated by teenagers and younger audiences. According to the statistics, more than 69% of U.S teenagers are regularly active on TikTok. 

#15. Most of the TikTok users like to watch other users’ videos and post comments, likes, and shares. Based on the research, 68% of TikTok users watched someone else’s videos, 63% of users liked a video, and 63% of users followed someone’s profile. 

Conclusion: 

While TikTok is a new video sharing app in the social media world, its popularity is not down, especially among younger generations. TikTok content is primarily focused on short, viral content. Many brands can gain more success by posting effective videos. 

With the right marketing strategy and content ideas, you can quickly build brand awareness, drive traffic and gain more profiles for your business. I hope these amazing statistics will help you to take your TikTok profile to the next level!